29 May 2019

KPMG ConsumerCurrents Issue 25

Pernod Ricard: Pernod Ricard Chairman and CEO Alexandre Ricard on being obsessed about customers
Platform businesses: How platform models across the globe are transforming the way we shop
Sin taxes: Public health concerns are encouraging growth in taxes on our ‘vices’. But do these levies actually change behavior?
Product launches: Why innovation should be a predictable process
Case study: Will a new hotel in Detroit help upscale goods company Shinola offer consumers a complete brand experience?
Counterfeit products: How to combat the global scourge of fake food
Lessons from other industries: What the video game industry can teach you about user experience

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